Episode 1 - Samantha & Nir Eyal

Are you addicted to your phone?

If you want to learn the key to getting yourself 'unhooked' from your phone, social media or emails....you are going to love my guest Nir Eyal.


Nir Eyal's work is at the intersection of psychology, technology, and business or what he likes to call “behavioral design.”

Nir has taught at the Stanford Graduate School of Business and Design School and since selling two technology companies in 2003, now helps teams design more engaging products. 

He is the author of Hooked: How to Build Habit-Forming Products (you can also take it as an online course too!).

In today’s episode, you will learn:

1.51 How Nir's journey from childhood obesity lead him to his work 

5.20 The four sections of the 'Hooked' model and how it affects us 

7.15 The rise of a habit forming tech products

8.10 How Nir is 'pulling up the curtain' and exposing the darker secrets of addictive technology

12.56 How to break the 'hook' cycle - practical tips

16.22 Navigating the impact of technology in the workplace

19.59 Technology addiction in the office and how to combat it 

22.08 What Nir does to stay happy in the face of all the new technological products 

To find out more about Nir's work:

 - Head to his website www.nirandfar.com (<< love this name!)

 - Watch him speak at The Habit Summit - http://habitsummit.com

 - Follow him on @nireyal

Samantha ClarkeComment